Web 2.0 Content Promotion Is The Long Term Future Of Succeeding On The Web
Writing articles has been the an important part of search engine marketing and particular website merchandising since the very first days of the Web. There is chatter about Big G and the other search engines minimizing the advantage of backlinks from the 2nd tier article submission sites. What happens to your traffic and PR when those views and that website link juice decline, if they do.
Web 2.0 article marketing is the near future of article marketing, as I see it. What do we mean by Web 2.0 content marketing and how is this strategy different from the classic method of writing and submitting articles on the article directories?
Web 2.0 articles marketing is about highly leveraging the longtail material that you positioned on your domain and your personal webpages using social marketing, content sharing sites, movie marketing, and the website link juice from these demonstrated authority sites. The major difference is this. When you post an article to an article directory your anchor text one-way links back to a specific page on your website. There is a 1:1 association amongst the anchor text wording in the author’s box of the piece of content and a particular keywords on your web-site that you hope to position for.
As an example, if you offer the Gibson Popcorn Maker on your internet site, the anchor text in an article you generate on a content directory could be Gibson Model 100. The link in the author’s box would very likely point back to a particular page on your site that features the Model 100. If you do this a sufficient amount times with adequate fresh articles you will likely hit upon some success from a satisfactory ranking for that keyword phrase in the search engine results pages (SERPS). That is all well and good. Some people have made large sums of money a day in Adsense income by targeting high payout phrases with this very same methodology and have never paid a nickel for Pay-per-click advertising.
Web 2.0 Articles Marketing will increase traffic to all the keyword terms associated with your featured popcorn maker and any other characteristic of making popcorn that Google sees as related to your domain across the entire array of media channels that are available to you.
